Genats!
Wine Tasting Guides
Explore our library of free video tastings, led by our Head of Wine, Ara Sarkissian.
Ara holds the Wine and Spirit Educational Trust’s Diploma in Wines and Spirits, and has earned the Certified Wine Educator title granted by the Society of Wine Educators. He serves on the faculty of the Boston University Wine Program, and is a Board member of the Boston Sommelier Society, and in 2020 he joined the Master of Wine program.
Our video tasting series offer you the opportunity to gain an insight into our Armenian wines before you buy them, to learn not just what they taste like, but how and where they were produced and the winemakers behind them. If you’re new to Armenian wine, are curious about our brands and varieties or simply looking for a partner to sip along with, we invite you to join as Ara shares his knowledge and passion for Armenian wines through our virtual tastings.
You can purchase our wines directly online here or find a store near you so you can experience the flavors as you watch.
Genats! May you delight in our wines.

Zulal Wines
Zulal means pure in Armenian. These wines aim to express the purest characteristics of Armenian indigenous grape varieties. High elevation viticulture, extreme climate, and volcanic soil give these wines their distinct character.
In this video, we will explore our three Zulal varieties: Voskehat, Areni Classic and Areni Reserve. If you would like to follow along, download the product tech sheet here for even more useful information as you explore our wines. Or, simply relax and let Ara guide the tasting.
Keush Wines
The first traditional method sparkling wine crafted from Armenian Indigenous varieties. Grapes are sourced from high elevation vineyards 1750m above sea level grown in volcanic soil. These are the highest vineyards in Armenia and among the highest vineyards in the world to produce Methode Traditionelle.
In this video, we will explore our two Keush varieties: Origins and Blanc de Blancs. If you would like to follow along, download the product tech sheet here for even more useful information as you explore our wines. Or, simply relax and let Ara guide the tasting.
Oshin Wines
Oshin makes limited quantities; barrel-fermented Voskehat for white and barrel-matured Areni for red.
In this video, we will explore our two Oshin varieties: Voskehat Reserve and Areni Reserve. If you would like to follow along, download the product tech sheet here for even more useful information as you explore our wines. Or, simply relax and let Ara guide the tasting.
Interested in Learning More? Contact Us.
If you are a retailer, editor or distributor interested in receiving samples, more information on our products, or having a private session with our Head of Wine, please contact us to coordinate a meeting.
We invite you to contact us to explore our private zoom tasting experiences. We can help you order wines and coordinate a date for a virtual gathering with your family, friends, charity or corporate events.