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Take a Trip to Armenia With Rosé.

ABOUT Shofer

Shofer, the Armenian word for “chauffeur,” features the emblematic Soviet-era Lada car, used near-exclusively by the country’s cabbies. Like in many countries, these drivers are a lively bunch: equal parts welcoming, efficient, boisterous, and opinionated. They take pride in showing newcomers the richness of their homeland, and in facilitating everyday life in Armenia’s towns and cities. Like the Shofers, our wines are made to transport adventurous spirits to regions unknown and to celebrate the new and memorable.


Discover. Taste. Enjoy.

We’re actively expanding our reach throughout the country, so please view our up-to-date map and list of current cities where our wines are now available, and where to purchase online.

Awards & Recognitions

Explore Shofer


Sharing Armenia’s Story

We are here, of course, to drink our wine. But we are also here to celebrate the soul, the history and the song of Armenia. Storica’s mission is to build iconic brands, create marketing momentum and develop industry relationships to channel the quality, perspective and value of Armenian wine to the US market.  Storica seeks to serve owners and operators of the most sought-after Armenian brands, vineyards, wine makers, and producers.